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Maintenance-related service failures and airline reputational risk: A mixed-method document analysis and risk index approach 维修相关服务故障与航空公司声誉风险:混合方法文件分析和风险指数方法
IF 4.8 2区 工程技术 Q2 BUSINESS Pub Date : 2026-08-01 Epub Date: 2026-07-27 DOI: 10.1016/j.rtbm.2026.101821
Arthur C. Dela Peña
Aviation maintenance is commonly evaluated through airworthiness, safety, reliability, compliance, and operational continuity, but its reputational implications remain less examined when technical disruptions become publicly visible. This study examined how maintenance-related service failures may contribute to airline reputational risk using a qualitative-dominant mixed-method document analysis of secondary documentary and public digital trace data. The corpus included 16 anonymized maintenance-related airline disruption cases reported from 2019 to 2025 across Southeast Asia, wider Asia-Pacific, North America, Europe, and the Middle East. A total of 168 public documents and digital trace records were analyzed, including aviation news reports, airline advisories, online reviews, public complaints, and social media posts. Directed and inductive content analysis identified reputational risk themes, while descriptive frequency analysis and the exploratory Maintenance-Linked Reputational Risk Index (MLRRI) were used to classify relative risk severity across cases. Findings showed that technical delays, visible cabin defects, cancellations due to aircraft defects, aircraft substitutions, return-to-gate events, and emergency diversions became reputationally salient when publicly interpreted through safety concern, maintenance doubt, trust erosion, negative word-of-mouth, or response inadequacy. MLRRI classifications ranged from moderate to severe, with higher classifications observed in emergency diversion and return-to-gate cases. However, visible cabin defects and poorly communicated technical delays also showed elevated reputational sensitivity. Airline response quality appeared to be a descriptive differentiator, as clearer, timely, empathetic, and corrective responses were associated with weaker escalation. The study proposes the MLRRAM and exploratory MLRRI as initial, non-validated tools for structured analysis of maintenance-linked reputational risk in digitally visible aviation contexts.
航空维修通常通过适航性、安全性、可靠性、合规性和操作连续性来评估,但当技术中断变得公开可见时,其声誉影响就很少得到审查。本研究使用定性为主的混合方法对二级文件和公共数字跟踪数据进行文档分析,研究了与维护相关的服务故障如何影响航空公司的声誉风险。该语料库包括2019年至2025年东南亚、亚太地区、北美、欧洲和中东地区报告的16起与维护相关的航空公司中断事件。总共分析了168份公共文件和数字追踪记录,包括航空新闻报道、航空公司咨询、在线评论、公众投诉和社交媒体帖子。直接和归纳内容分析确定了声誉风险主题,而描述性频率分析和探索性维护相关声誉风险指数(MLRRI)用于分类不同情况下的相对风险严重程度。调查结果显示,技术延误、可见客舱缺陷、飞机缺陷导致的航班取消、飞机替换、返回登机门事件和紧急备降,当通过安全担忧、维护怀疑、信任侵蚀、负面口碑或反应不足等公开解释时,这些事件在声誉上变得突出。MLRRI的分类从中度到重度不等,在紧急分流和返回门的病例中观察到更高的分类。然而,可见的客舱缺陷和沟通不畅的技术延误也显示出较高的声誉敏感性。航空公司的反应质量似乎是一个描述性的区分因素,因为更清晰、及时、同理心和纠正性的反应与较弱的升级相关。该研究建议将MLRRAM和探索性MLRRI作为初始的、未经验证的工具,用于数字化可见航空环境中与维护相关的声誉风险的结构化分析。
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引用次数: 0
Full-service and low-cost airline service quality: A comparative text-mining analysis of online passenger reviews 全服务和低成本航空公司服务质量:在线乘客评论的文本挖掘比较分析
IF 4.8 2区 工程技术 Q2 BUSINESS Pub Date : 2026-08-01 Epub Date: 2026-07-25 DOI: 10.1016/j.rtbm.2026.101813
Ramón Barrera-Barrera
This study analyzes the service quality perceived by passengers of full-service and low-cost airlines through text-mining techniques applied to 159,433 online reviews from 84 airlines. The results showed that airline service quality is primarily associated with operational aspects, the in-flight experience, and customer service and complaint handling. The comparative analysis revealed that full-service airlines achieve a clear competitive advantage in the in-flight experience, particularly regarding food and beverages, cabin comfort, in-flight entertainment, and cabin staff service. By contrast, no significant differences were found between the two business models in operational service dimensions such as punctuality, boarding procedures, booking and ticketing processes, or check-in and baggage handling. Customer service and complaint handling emerged as the most critical service dimension across both business models. Finally, the cluster analysis showed that the full-service business model does not necessarily guarantee higher levels of service quality, as some of these airlines offer service levels comparable to those of low-cost airlines. This study also highlights the potential of text-mining techniques applied to online reviews, from both theoretical and empirical perspectives, for analyzing service quality in the airline industry. From a managerial perspective, the findings help identify the service attributes that should be prioritized in order to enhance passengers' perceived service quality.
本研究通过文本挖掘技术对84家航空公司的159,433条在线评论进行分析,分析了全服务航空公司和低成本航空公司的乘客对服务质量的感知。结果表明,航空公司服务质量主要与运营方面、机上体验、客户服务和投诉处理有关。对比分析显示,全服务航空公司在机上体验方面具有明显的竞争优势,尤其是在餐饮、客舱舒适度、机上娱乐和空乘人员服务方面。相比之下,两种商业模式在准点率、登机程序、预订和票务流程、值机和行李处理等运营服务维度上没有显著差异。客户服务和投诉处理成为两种商业模式中最关键的服务维度。最后,聚类分析表明,全服务商业模式并不一定保证更高水平的服务质量,因为其中一些航空公司提供的服务水平与低成本航空公司相当。本研究还强调了文本挖掘技术应用于在线评论的潜力,从理论和实证的角度分析航空业的服务质量。从管理角度来看,研究结果有助于确定应优先考虑的服务属性,以提高乘客对服务质量的感知。
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引用次数: 0
Effect of high-speed rail network on carbon mitigation: Beggar-thy-neighbor or benefit-thy-neighbor 高铁网络对碳减排的影响:以邻为壑还是以邻为壑
IF 4.8 2区 工程技术 Q2 BUSINESS Pub Date : 2026-08-01 Epub Date: 2026-07-21 DOI: 10.1016/j.rtbm.2026.101809
Jianming Li, Yantuan Yu, Yuchen Li
This study empirically investigates the impact of cities' roles and positions within the high-speed rail (HSR) network on carbon dioxide (CO2) emissions in China. We also explore the distance range of spatial spillover effects and analyze the potential mechanisms. Empirical findings indicate that cities exhibiting higher betweenness centrality experience more substantial reductions in CO2 emissions within the focal urban areas; however, this is accompanied by an increase in CO2 emissions in adjacent cities. This pattern suggests the presence of a pronounced Beggar-Thy-Neighbor effect. Importantly, the overall total effect remains significantly negative, confirming that betweenness centrality provides a net environmental benefit in curbing aggregate CO2 emissions. These findings are validated by robustness tests and endogeneity analysis. However, as spatial distance expands, the impact of betweenness centrality within the HSR network on CO2 emissions gradually shifts from a Beggar-Thy-Neighbor effect to a Benefit-Thy-Neighbor effect characterized by synergistic emission reduction. Industrial agglomeration, industrial structure upgrading, and green technological innovation are identified as the main mechanisms through which betweenness centrality impacts CO2 emissions.
本研究对中国高铁网络中城市角色和位置对二氧化碳排放的影响进行了实证研究。本文还探讨了空间溢出效应的距离范围,并分析了其潜在机制。实证结果表明,中间度中心性越强的城市,其核心城区内的二氧化碳排放量减少幅度越大;然而,这伴随着邻近城市二氧化碳排放量的增加。这种模式表明存在明显的以邻为壑效应。重要的是,总体总体效应仍然是显著负的,这证实了中间性中心性在抑制总二氧化碳排放方面提供了净环境效益。这些发现是通过鲁棒性检验和内生性分析验证。然而,随着空间距离的扩大,高铁网络间性中心性对CO2排放的影响逐渐由以邻为壑效应向以协同减排为特征的惠邻效应转变。产业集聚、产业结构升级和绿色技术创新是中介中心性影响二氧化碳排放的主要机制。
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引用次数: 0
Evaluating advertisement visibility inside urban trains and preferences of passengers in seeing advertisements 评估城市列车内的广告可见度和乘客对广告的偏好
IF 4.8 2区 工程技术 Q2 BUSINESS Pub Date : 2026-08-01 Epub Date: 2026-07-20 DOI: 10.1016/j.rtbm.2026.101815
Maryam Samie, Mahmoud Mesbah
Subway systems host millions of daily trips, and passengers spend a significant portion of their journey inside the train. This makes subway trains an ideal platform for outdoor advertising and a potential source of revenue for transportation authorities. However, due to limited information on advertisement visibility and effectiveness in this setting, advertising campaigns in subways are yet to become a competent rival to online ads. This research aims to develop a model to identify the factors influencing advertisement visibility, and this framework also demonstrates the potential for network-wide advertisement analysis. To improve ad effectiveness, the model incorporates socio-economic variables and travel characteristics. Additionally, the study creates a secondary model to identify target audiences for various product and service categories. Findings of the first model indicate that approximately 40% of passengers noticed the advertisements inside the train and the second model shows the trip purpose, place of advertising, age, and income of passengers that are important features in identifying passengers' preferences by leveraging audience-specific features, advertising campaigns can refine their content and delivery strategies. This approach bridges the gap in the subway advertising sector and encourages advertisers to consider this model. Among the factors analyzed, trip purpose emerges as a significant determinant of advertising effectiveness, underscoring its importance in public transportation marketing strategies.
地铁系统每天承载数百万次旅行,乘客在火车上度过了他们旅程的很大一部分。这使得地铁列车成为户外广告的理想平台,也是交通部门的潜在收入来源。然而,由于在这种情况下关于广告知名度和有效性的信息有限,地铁广告活动尚未成为在线广告的有力竞争对手。本研究旨在开发一个模型来确定影响广告知名度的因素,该框架也展示了网络范围内广告分析的潜力。为了提高广告效果,该模型结合了社会经济变量和旅游特征。此外,该研究还创建了一个二级模型,以确定各种产品和服务类别的目标受众。第一个模型的研究结果表明,大约40%的乘客注意到了火车内的广告,第二个模型显示了旅行目的、广告地点、年龄和乘客收入,这些都是识别乘客偏好的重要特征,通过利用受众特定特征,广告活动可以改进其内容和交付策略。这种方法弥补了地铁广告领域的差距,并鼓励广告商考虑这种模式。在分析的因素中,出行目的成为广告效果的重要决定因素,强调了其在公共交通营销策略中的重要性。
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引用次数: 0
Understanding public acceptance of locker-based drone delivery: A benefit–risk–trust perspective on urban–rural differences 了解公众对基于储物柜的无人机送货的接受程度:城乡差异的利益-风险-信任视角
IF 4.8 2区 工程技术 Q2 BUSINESS Pub Date : 2026-08-01 Epub Date: 2026-07-29 DOI: 10.1016/j.rtbm.2026.101820
Tianbo Wang, Zizheng Song, Song Li, Feng Chi, Xun Cao
With the development of the low-altitude economy, drone delivery has been regarded as a promising solution for improving last-mile logistics efficiency. However, existing studies have primarily focused on door-to-door delivery scenarios, with limited attention to locker-based drone delivery services and the contextual differences in their acceptance mechanisms. Moreover, the traditional Technology Acceptance Model (TAM) is insufficient to fully explain public acceptance in this emerging service context. To address these gaps, this study investigates locker-based drone delivery and develops a Benefit–Risk–Trust framework by integrating the habit construct from the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) and trust theory into TAM. The benefit dimension is further extended to include logistics accessibility, pickup convenience, and service reliability. Based on 679 valid responses, covariance-based structural equation modeling (CB-SEM) and multi-group analysis were employed to examine differences in acceptance mechanisms between urban and rural residents. The results indicate that logistics accessibility, pickup convenience, service reliability, habit, and technological trust significantly enhance public acceptance intention, whereas privacy risk and safety risk exert significant negative effects. Technological trust partially mediates the relationships between perceived benefits, risks, habit, and acceptance intention. In addition, urban residents place greater emphasis on service reliability and technological trust, whereas rural residents attach more importance to logistics accessibility and established pickup habits. This study extends the contextual boundary of drone delivery acceptance research and provides both theoretical insights and practical implications for the differentiated promotion of locker-based drone delivery services.
随着低空经济的发展,无人机配送已被视为提高最后一英里物流效率的一种有前途的解决方案。然而,现有的研究主要集中在门到门的送货场景,很少关注基于储物柜的无人机送货服务及其接受机制的上下文差异。此外,传统的技术接受模型(TAM)不足以完全解释这种新兴服务环境中的公众接受程度。为了解决这些差距,本研究调查了基于储物柜的无人机交付,并通过将来自技术接受和使用统一理论2 (UTAUT2)和信任理论的习惯结构整合到TAM中,开发了一个收益-风险-信任框架。效益维度进一步扩展到物流可达性、取货便利性和服务可靠性。基于679份有效问卷,采用协方差结构方程模型(CB-SEM)和多组分析对城乡居民接受机制差异进行了分析。结果表明,物流可达性、提货便捷性、服务可靠性、习惯和技术信任显著提升公众接受意愿,而隐私风险和安全风险对公众接受意愿有显著的负向影响。技术信任在感知利益、风险、习惯和接受意愿之间的关系中起部分中介作用。此外,城市居民更重视服务可靠性和技术信任度,而农村居民更重视物流可达性和已建立的取货习惯。本研究拓展了无人机快递验收研究的语境边界,为基于储物柜的无人机快递服务的差异化推广提供了理论见解和实践意义。
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引用次数: 0
Environmental, social, and governance (ESG) reporting challenges for polish seaport authorities within an international context 波兰海港当局在国际背景下面临的环境、社会和治理(ESG)报告挑战
IF 4.8 2区 工程技术 Q2 BUSINESS Pub Date : 2026-08-01 Epub Date: 2026-07-31 DOI: 10.1016/j.rtbm.2026.101824
Anna Michalska-Szajer, Arkadiusz Kozłowski, Hanna Klimek, Beata Szymanowska, Janusz Dąbrowski
This article examines the challenges facing Polish seaport authorities in meeting Environmental, Social and Governance (ESG) requirements and their organisational readiness to overcome those obstacles. The article examines evolving European regulatory frameworks, such as the CSRD and the Omnibus Simplification Package. The research employed a dual-survey approach: one survey covered seaports worldwide, while a second survey covered the three largest port authorities in Poland. These authorities manage seaports of primary importance to the national economy and represent approximately 99% of total cargo throughput in the Polish port sector. The findings reveal significant disparities in institutional maturity, ESG integration into strategic frameworks, and levels of reporting advancement.
Among the three major Polish seaport authorities, two demonstrate a more structured approach to non-financial and ESG-related reporting, while one remains at an earlier stage of implementation. The main barriers concern access to reliable ESG data, technological capacity for emissions monitoring, regulatory uncertainty, and coordination with port-area companies. In the international survey, 34% of respondents declared that their organisations prepare ESG reports, whereas 48% reported that they do not. The most difficult ESG reporting challenges identified internationally were aligning reports with current standards, investments in technology and infrastructure, and the protection of marine biodiversity. Good practices identified in the ports of Rotterdam, Hamburg, Vancouver, and Singapore serve as benchmarks for comparative assessment. The article contributes original empirical insights to the literature on sector-specific ESG implementation and provides a foundation for further research into regulatory harmonisation in Polish seaports. The study concludes that improving ESG reporting in Polish ports requires a sector-specific reporting methodology, stronger data-sharing mechanisms across the port ecosystem, investment in digital reporting infrastructure, and closer integration of ESG objectives with port governance and strategic management.
本文探讨了波兰海港当局在满足环境、社会和治理(ESG)要求方面面临的挑战,以及他们为克服这些障碍所做的组织准备。本文考察了不断发展的欧洲监管框架,如CSRD和综合简化包。这项研究采用了双重调查方法:一项调查涉及世界各地的海港,另一项调查涉及波兰三个最大的港务局。这些当局管理着对国民经济至关重要的海港,占波兰港口部门总货物吞吐量的约99%。研究结果显示,在制度成熟度、ESG与战略框架的整合以及报告进展水平方面存在显著差异。在波兰的三个主要海港当局中,有两个在非财务和esg相关报告方面表现出更有条理的方法,而一个仍处于早期实施阶段。主要障碍涉及获得可靠的ESG数据、排放监测的技术能力、监管的不确定性以及与港区公司的协调。在国际调查中,34%的受访者声称他们的组织准备了ESG报告,而48%的受访者表示他们没有。国际上公认的最困难的ESG报告挑战是使报告与现行标准保持一致、对技术和基础设施的投资以及对海洋生物多样性的保护。鹿特丹港、汉堡港、温哥华港和新加坡港确定的良好做法可作为比较评估的基准。本文为有关特定部门ESG实施的文献提供了原创的实证见解,并为进一步研究波兰海港的监管协调提供了基础。该研究的结论是,改善波兰港口的ESG报告需要特定行业的报告方法、整个港口生态系统中更强大的数据共享机制、对数字报告基础设施的投资,以及将ESG目标与港口治理和战略管理更紧密地结合起来。
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引用次数: 0
An inter-university bus routing problem 校际公交路线问题
IF 4.8 2区 工程技术 Q2 BUSINESS Pub Date : 2026-08-01 Epub Date: 2026-07-25 DOI: 10.1016/j.rtbm.2026.101811
Jenny Díaz-Ramírez, Angela María Rosas, Bárbara García-Colis, Paula Sofía Valencia-Torres
The inter-university bus routing problem represents a practical extension of the mixed-load school bus routing problem (SBRP), in which students from multiple universities share transportation services through buses operating on common routes. This study introduces the inter-university bus routing problem as a novel application of the SBRP within a university setting, leveraging universities as living laboratories for testing smart transportation solutions. By optimizing the shared use of bus fleets across institutions, the proposed approach improves both service efficiency and operational effectiveness. Unlike conventional SBRPs, the inter-university context presents unique challenges, including different service coverage requirements and heterogeneous class schedules.
The proposed problem is formulated as a mixed-load SBRP with a bi-objective optimization model that balances service coverage and fleet utilization. In the case study, computational experiments were conducted, supported by data-driven sensitivity analyses to calibrate the model parameters. Furthermore, a bus stop location problem was solved prior to the routing problem using a location-allocation-routing framework. Applied to a real-world case involving four campuses from two universities, the proposed model increased service coverage by 11%, reduced fleet size by 28%, and decreased the number of routes by 25%, demonstrating the operational benefits of sharing transportation services across higher education institutions.
校际公交路线问题是混合负荷校车路线问题(SBRP)的一个实际扩展,在混合负荷校车路线问题中,来自多个大学的学生通过运行在共同路线上的公交车共享交通服务。本研究将校际公交路线问题作为SBRP在大学环境中的新应用,将大学作为测试智能交通解决方案的生活实验室。通过优化各院校共用巴士车队,建议的方法可提高服务效率和营运效益。与传统的sbrp不同,校际环境提出了独特的挑战,包括不同的服务覆盖要求和异构的课程安排。提出的问题是一个混合负载SBRP,具有平衡服务覆盖和车队利用率的双目标优化模型。在案例研究中,进行了计算实验,并辅以数据驱动的灵敏度分析来校准模型参数。在此基础上,采用定位-分配-路由框架先解决公交站点定位问题,再解决公交站点路由问题。将该模型应用于两所大学的四个校区的实际案例,结果表明,该模型将服务覆盖率提高了11%,将车队规模减少了28%,将路线数量减少了25%,证明了在高等教育机构之间共享运输服务的运营效益。
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引用次数: 0
Carbon emission efficiency and spillover patterns in the shipping industry: Evidence from South Korea 航运业碳排放效率与溢出模式:来自韩国的证据
IF 4.8 2区 工程技术 Q2 BUSINESS Pub Date : 2026-08-01 Epub Date: 2026-07-20 DOI: 10.1016/j.rtbm.2026.101808
Zhen Wu, Ja Yeon Lee, Dae Hwan Jeong, Jin Ho Oh
This study constructs a spatial stochastic frontier (SSF) model to estimate the carbon emission efficiency of the shipping industry across 13 administrative regions in South Korea and to examine its spatial spillover effects. Unlike previous studies that focus on individual vessels or firms, this research takes a regional perspective, offering a more comprehensive assessment of geographical disparities and interregional interactions in shipping carbon emission efficiency. The empirical results reveal notable differences in efficiency across regions, along with strong spatial interaction. An asymmetric spillover pattern is identified: Seoul acts as the main source of efficiency diffusion, while neighboring regions serve as the primary recipients. The analysis also shows that higher regional R&D investment is associated with improved efficiency, and that shipping company density has a U-shaped relationship with efficiency. Although maritime shipping entered the scope of K-ETS only later in Phase 3 and direct coverage remains threshold-dependent, the post-2015 carbon-governance environment appears to be associated with lower emission inefficiency in the shipping sector. Overall, the study shows that shipping carbon efficiency is shaped not only by local firm characteristics but also by the spatial organization of innovation, managerial capacity, and interregional spillovers. By identifying these mechanisms within a unified national setting, the paper offers broader implications for international transport management and regionally differentiated decarbonization governance.
本文构建空间随机前沿(SSF)模型,对韩国13个行政区域的航运业碳排放效率进行估算,并检验其空间溢出效应。与以往关注单个船舶或公司的研究不同,本研究从区域角度出发,对航运碳排放效率的地理差异和区域间相互作用进行了更全面的评估。实证结果表明,区域间效率差异显著,且存在较强的空间相互作用。结果表明:首尔是效率扩散的主要来源,而周边地区则是效率扩散的主要接受者。分析还表明,区域研发投入的增加与效率的提高相关,航运公司密度与效率呈u型关系。尽管海运在第三阶段才进入K-ETS的范围,而且直接覆盖范围仍然依赖于阈值,但2015年后的碳治理环境似乎与航运部门的低排放效率有关。总体而言,研究表明航运碳效率不仅受本地企业特征的影响,还受创新的空间组织、管理能力和区域间溢出效应的影响。通过在统一的国家环境中确定这些机制,本文为国际运输管理和区域差异化脱碳治理提供了更广泛的影响。
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引用次数: 0
Corrigendum to “The evaluation of the economic equilibrium test on railways: Concept, approaches and application” [Res. Transport. Bus. Manage. 67 (2026) 101716] “铁路经济均衡检验的评价:概念、方法和应用”的勘误表[Res. Transport.]。公共汽车。管理。67 (2026)101716]
IF 4.8 2区 工程技术 Q2 BUSINESS Pub Date : 2026-08-01 Epub Date: 2026-06-30 DOI: 10.1016/j.rtbm.2026.101784
Nikola Stojadinović, Juan J. Montero
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引用次数: 0
Drivers and barriers to drone delivery adoption in Canada: Insights for sustainable last-mile logistics 加拿大采用无人机送货的驱动因素和障碍:可持续最后一英里物流的见解
IF 4.8 2区 工程技术 Q2 BUSINESS Pub Date : 2026-08-01 Epub Date: 2026-07-23 DOI: 10.1016/j.rtbm.2026.101780
Didem Cicek, Burak Kantarci
The continued growth of e-commerce has placed increasing pressure on last-mile delivery systems, which contributes to congestion and environmental challenges in urban areas. Autonomous delivery technologies, particularly drone-based solutions, have been proposed as a potential response to these issues. However, their large-scale implementation depends not only on technological feasibility but also on user acceptance. Although interest in drone delivery is expanding globally, empirical evidence on consumer adoption in the Canadian context remains limited. This study investigates the factors influencing Canadian consumers’ intentions to adopt drone delivery services by applying an extended UTAUT2 framework. A quantitative survey was conducted with 156 Canadian online shoppers, primarily representing technology-oriented and innovation-focused communities across Canada, through an online questionnaire. As such, the findings largely reflect the perspectives of early adopters of emerging delivery technologies. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results show that five of the seven hypothesized relationships are supported. Performance Expectancy, Social Influence, and Environmental Friendliness positively influence behavioral intention, whereas Perceived Risk and Price Sensitivity have significant negative effects. In contrast, Effort Expectancy and Facilitating Conditions do not appear to significantly affect users’ adoption intentions. This study contributes to the literature by validating an extended UTAUT2 framework within the context of drone delivery and by offering empirically grounded insights into user acceptance in Canada, which can inform both future research and implementation efforts.
电子商务的持续增长给最后一英里配送系统带来了越来越大的压力,这导致了城市地区的拥堵和环境挑战。自动配送技术,特别是基于无人机的解决方案,已经被提出作为对这些问题的潜在回应。然而,它们的大规模实施不仅取决于技术可行性,还取决于用户的接受程度。尽管对无人机送货的兴趣在全球范围内不断扩大,但在加拿大,消费者接受无人机送货的经验证据仍然有限。本研究通过应用扩展的UTAUT2框架,调查了影响加拿大消费者采用无人机送货服务意向的因素。通过在线问卷调查,对156名加拿大在线购物者进行了定量调查,这些购物者主要代表了加拿大各地以技术为导向和以创新为重点的社区。因此,这些发现在很大程度上反映了新兴交付技术早期采用者的观点。采用偏最小二乘结构方程模型(PLS-SEM)对数据进行分析。结果表明,七个假设关系中有五个得到了支持。绩效预期、社会影响和环境友好正向影响行为意愿,而感知风险和价格敏感性显著负向影响行为意愿。相比之下,努力预期和便利条件对用户的采用意图没有显著影响。本研究通过在无人机交付的背景下验证扩展的UTAUT2框架,并通过对加拿大用户接受度的实证分析,为文献做出了贡献,这可以为未来的研究和实施工作提供信息。
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引用次数: 0
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Research in Transportation Business and Management
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